Privacy Policy

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://theenchantedmermaid.com (the “Site”). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site. We are committed to protecting your privacy and complying with applicable data protection laws, including the California Consumer Privacy Act (CCPA/CPRA) where applicable and the General Data Protection Regulation (GDPR) for users in the EU/UK.

1. Information We Collect

Personal Information You Provide

• Name, email address, and any other details you voluntarily submit through contact forms, newsletter subscriptions, comments, or inquiries.
• Any information you choose to share in correspondence with us.

Automatically Collected Information

• IP address, browser type, device information, operating system, and referring URLs.
• Usage data such as pages visited, time spent on the site, and interaction data.

Cookies and Tracking Technologies

We use cookies and similar technologies for essential site functionality, performance, analytics, and security. You can manage your cookie preferences through your browser settings or our cookie consent tool (if available).

2. How We Use Your Information

We use the collected information to:

• Respond to your inquiries and communicate with you.
• Send newsletters or updates (only with your consent, which you can withdraw at any time).
• Improve our website, content, and user experience.
• Maintain website security and prevent abuse (using tools like SolidWP / Solid Security).
• Comply with legal obligations.

3. Third-Party Services

We use the following services that may process data:

• Google reCAPTCHA — Protects our contact forms from spam. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
• Security logging.
• Hosting Provider & Email Services — For site operation and communication.
• Other plugins for accessibility (e.g., UserWay), analytics, or social media integrations as used.

We do not sell your personal data to third parties.

4. Data Sharing

We may share your information with:

• Trusted service providers who assist us (under data processing agreements).
• Law enforcement or regulators when legally required.
• In the case of a business transfer (merger, acquisition, etc.).

5. Data Security

We implement reasonable security measures (including SolidWP tools) to protect your information. However, no method of electronic transmission is 100% secure.

6. Your Rights

Depending on your location, you may have rights to:

• Access, correct, or delete your personal data.
• Object to or restrict processing.
• Data portability.
• Withdraw consent.

To exercise these rights, contact us using the details below. We will respond within a reasonable time.

7. Children’s Privacy

Our Site is not directed to children under 13 (or 16 in some jurisdictions). We do not knowingly collect data from children.

8. International Data Transfers

If you are outside the United States (primarily Arizona-based), your data may be transferred to and processed in the US. We use appropriate safeguards for such transfers.

9. Changes to This Privacy Policy

We may update this policy from time to time. We will post the revised version on this page with an updated effective date. Continued use of the Site after changes constitutes acceptance of the new policy.

10. Contact Us

Annabel V. Sclippa
The Enchanted Mermaid / The Works of Annabel V Sclippa
Cottonwood, Arizona, USA
Email: mvamouroux@pm.me

For questions about this Privacy Policy or your data rights, please reach out via email.